Work
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Case

MySwft

Your personal β€œfree travel concierge”, an app that helps users plan group trips from the palm of their hand.

MySwft
MySwft
MySwft

The Story


Services

  • Discovery
  • Customer (User) Persona Definition
  • Customer Journey
  • Customer Flow
  • Prototype & Testing
  • Stakeholders Interview
  • Competitors Analysis
  • Customer Research & Interviews
  • Creative
  • Design for Web
  • Design for Mobile
  • Illustration & Iconography
  • Creative Direction
  • Implementation Supervision
  • Development
  • Mobile Applications
  • Web Applications

The Goal

Planning group trips can get messy. Members have different budgets, preferences about the destination, accommodation, and trip activities. Worst of all, group members often have trouble communicating this to the other group members, so in the end, someone is always unsatisfied, or the trip doesn’t happen at all.

The Solution

MySwft offers an intuitive, user-friendly solution designed to help travelers organize group trips with their friends. The app is designed to make arranging a group trip a breeze. Whether you are the one organizing the trip or one of the travel group members, MySwft has you covered.

Onboarding

To get users quickly acquitted with the apps main features, we have designed a simple, straightforward onboarding process.

Illustrations created for the onboarding screen set the playful tone for the rest of the app while also explaining the app’s features and benefits.

MySwft
MySwift
MySwft
MySwft

Trip Creation

The app is designed to guide you and help you set all the key aspects of the trip, such as location, accommodation, and transport.

Once you have your trip set, MySwft offers various ways to invite your friends to join the trip and participate in the organization.

MySwft
MySwft
MySwft
MySwft
MySwft
MySwft

Members

While designing the app, we had two primary user types in mind: the one who would be organizing the trip and the member of the group trip party.

We have designed a straightforward, simple UI for each user type that helps them be up to date with all the planning activities and efficiently contribute to the trip planning process.

MySwft
MySwft
MySwft
MySwft

Recommendations

With recommendations on transport, accommodation, and activities, MySwft helps you explore, decide, and organize the whole trip without ever closing the app.

The straightforward, minimal design helps users easily navigate the app while the playful illustrations keep them in the positive mindset of the trip.

MySwft
MySwft
MySwft

For title and rights of use over the presented photographs/design, please refer to the Copyright and Disclaimer page

Testimonials

Saturized have just been incredibly useful from start to finish – you’ve taken a lot of time to understand our business, our customers, and the product we’re looking to build. This has meant that the design phase has been a straightforward process. You’ve been responsive, flexible to our needs, and ultimately, the output has been excellent .

Tom Pain
Co-founder of MySwft

Related work

Some of the work we are proud of